Businesses face many different types of risks, from lawsuits filed by creditors and customers all the way through to compliance with government regulations.
Deceptive trade practices refer to acts or omissions by a business that could mislead a consumer. One common example of deceptive trade practices law that any business owner should be aware of is bait and switch advertising tactics. State business laws across Arizona prohibit companies from engaging in any practices that could be classified as deceptive to consumers, such as false advertising or rolling back the odometer on a used car to lead a consumer to purchase it. Arizona does not adhere to the uniform deceptive trade practices act, however odometer tampering and false advertising are prohibited by state wide laws. It is a misdemeanor charge to engage in false advertising and it can also enable the Arizona attorney general to file a suit against the responsible party. There is no statutory language present that indicates that a private party or consumer could bring an action.
These types of laws don’t always make it simple for consumers to pursue legal action, however. Using disclaimers is one of the most common methods that businesses use in order to cover their bases. Consulting with an experienced Arizona business law attorney can give a business a better perspective about what they need to do to protect themselves and how to avoid problems. Specific claims can lead customers to pay a premium for a product or could cause them to be confused. In order to ward of any claims of deceptive trade practice violations, you should schedule a consultation and compliance audit with an experienced Arizona business lawyer. Responding to litigation requests in a prompt manner can also assist you if you are a business owner looking to minimize your risks against lawsuits and further claims by consumers that could put your company’s financial future at risk. Consulting with a knowledgeable business lawyer is the best way to avoid these problems in the first place.
The best course of action is one in which you are ready to respond to sudden legal issues but also have a risk mitigation program in place.